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Timeline
4000 BC |
100 AD |
500 AD |
825 AD |
1981 |
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2002 |
2003 01|02|03
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2004 | 2005-2007 01|02 |
2008 01|02|03
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The ancient Himalayans - the first natural healers - shared
their wisdom with herbalists of China, Tibet, and India. One of
their most prized secrets was the fruit of the native goji vine,
flourishing in the Himalayan valleys since the beginning of
time. Back To Top |
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The Divine Farmer's Handbook of Natural
Medicine (Shen Nong Ben Cao), perhaps the most important
text in the history of Chinese medicine, declares goji to be a
superior herb. |
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Taoist master Tao Hong Jing (456-536 A.D.), writes a treatise
called Commentary on the Divine Farmer's Handbook of Natural
Medicine telling that "Lycium (goji) tonifies jing (vital
energy) and qi (breath) and strengthens the yin tao (capacity
for physical exercise) within a human."
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| Noted Tang Dynasty poet Liu Yuxi
(772-842 A.D.) writes a poem dedicated to this potent little
berry. |
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The Well of
Youthful Living
A cool well beside the monk's house, a clear spring feeds the
well and the water has great powers, emerald green leaves grow
on the wall, the deep red berries shine like copper, the
flourishing branch like a walking stick, the old root in a dog's
shape signals good fortune, the goji nourishes body and spirit,
drink of the well and enjoy a long life
- Tang Dynasty poet Liu Yuxi (772-842 A.D) |
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Against all odds, Martha Faltinsky, Ray Faltinsky's mom, is
healed of osteoporosis through the use of nutritional
supplements defying modern medicine's prediction that she will
eventually be wheel-chair bound, and igniting a passion for
nutrition and natural healing in FreeLife's future Co-Founder
and CEO. Back To Top |
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CEO & Co-Founder Ray Faltinsky travels across America meeting
with corporate executives in the Direct Sales industry while
writing his thesis on the subject. He graduates from Yale Law
School with a passion for the industry and how it can help
people from all walks of life live the American Dream.
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Ray meets Kevin Fournier and they develop a friendship that
will lead to the launch of one of the most successful companies
in the Direct Sales industry. |
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Scientific research from major universities around the world
begins to validate the remarkable health benefits of the goji
berry as reported by the Himalayan Healers thousands of years
before. Over 80 studies on the goji berry have already been
published in prestigious journals, such as: |
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Journal of Alternative and Complementary Medicine
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European Journal of Pharmacology
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Journal of Chinese and Herbal Medicine
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 Journal
of Ethnopharmacology
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Chinese Oncology Magazine
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Chinese Stomatology Magazine
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Chinese Journal of Biotechnology
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Journal of Asian Natural Products Research
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British Journal of Nutrition
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International Immunopharmacology
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Ray and Kevin see their dreams materialize with the launch of
FreeLife. By the end of the year, FreeLife becomes the youngest
company ever featured on the cover of Success Magazine.
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History is made when Inc. magazine announces that
FreeLife ranks #296 on the Inc. 500 List as one of the
fastest growing privately held companies in America.
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FreeLife uncovers the secret of the goji berry's unique
polysaccharides that act as Master Molecules in the body.
Synergized together, they serve as directors and carriers of the
instructions that cells use to communicate with each other. As a
result, they are of great importance to the smooth functioning
of virtually every cell in the entire body.
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After years of exhaustive research, FreeLife launches
Himalayan Goji Juice, becoming the first and only company to
perfect a difficult and demanding proprietary extraction process
to create the only standardized form of this incredible plant
yet available in the world! |
 FreeLife
identifies a Spectral Signature to identify, isolate, and
harvest only those special goji berries with the active
principles in exact balance for the most potent and powerful
goji product.
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FreeLife establishes a charitable giving program, GojiKids®,
to support the Leaders of tomorrow — children all over the
world. Each month, a portion of our profits is donated to
children's organizations internationally to help children in
need. Recently, the Juvenile Diabetes Research Foundation of
Greater New Haven chose to honor FreeLife International as their
2005 corporate honoree due to our involvement in the community.
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Ray Faltinsky is honored to join some of the brightest
Leaders in the Direct Sales industry by sitting on the Board of
Directors for the Direct Selling Association (DSA). FreeLife is
the youngest company to have a representative on this
prestigious board.
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Himalayan Goji® Juice quickly becomes one of the
most successful products launched in the nutritional/functional
beverage category. 26 countries are now open for business with
more to come!
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FreeLife continues its
record-breaking growth in 2005, 2006 and 2007. |
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In July 2006, TIME magazine named the
Himalayan goji berry
as the Number 1 breakout Superfruit of the year; referring to it
as a source of energy and longevity! |
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FreeLife launches GoChi™: The Next Generation of Himalayan
Goji® Juice and releases ground-breaking studies
showing that this new product can improve health and well-being
in 19 key areas, through a daily serving of just 4 ounces, in as
little as 14 days! Back To Top |
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 On
January 8, 2008, FreeLife® released a groundbreaking study which
has been published in the highly respected Journal of
Alternative and Complementary Medicine (JACM). As a
peer-reviewed journal, JACM will only publish research that has
been independently verified by an expert panel of judges, and
that level of scientific validation truly represents a first for
a juice product in our industry. This pivotal randomized,
double-blind, and placebo-controlled human clinical trial showed
that a daily serving of just 4 ounces of GoChi™ can
significantly improve your health and well-being in 13 important
ways in just 14 days! The study was published in the May 2008
issue.
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Kevin Fournier is honored to join some of the brightest
leaders in the Direct Selling industry by sitting on the Board
of Directors for the Direct Selling Association (DSA). Kevin
joins the ranks of CEO Ray Faltinsky, who sat on the board in
2003. FreeLife has been an active member of the Association
since 1996. |
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